Publicity will help you make your point to the people you want to influence, as well as encouraging more people to support your campaign. 

See below to find out how to get publicity for your campaign.

Why get publicity?

• Tell people about your campaign and its successes
• Influence decision-makers
• Gain support from other people

Where can a campaign get publicity?

• Your own posters, leaflets, website or blog
• Local or national newspapers, radio or television

How can a campaign get publicity?

• Write your own publicity
• Write a letter to a newspaper editor
• Write a press release
• Be interviewed

Publicity should:

• Catch people's attention
• Be short and concise
• Communicate your key messages
• Put the most important information first
• Use reliable information
• Include personal stories
• Give contact details
• Be simple and explain things clearly

Tips

• Plan and practise what you want to say so that you feel confident and can remember it all
• Make your key points clear
• Remember that journalists are on your side - they want to produce a good article or programme

Contact us if you need further information.